SEO / Website
Organic search performance — Google Search Console + Ahrefs
Showing: June 2026
Projected vs. Actual
How this channel is tracking against its monthly targets
LeadsBehind · 11%
Actual40
Goal45
5 leads to goal
Won PatientsBehind · 9%
Actual20
Goal22
2 patients to goal
Revenue WonBehind · 8%
Actual$24,800
Goal$27,000
$2,200 to goal
Clicks
4,820
14.5%vs. prev. month
From Google SearchImpressions
98K
14.2%vs. prev. month
Avg. Position
8.4
13.4%vs. prev. month
Lower is betterRanking Keywords
312
13.9%vs. prev. month
Domain Rating
34
9.7%vs. prev. month
Ahrefs authority (0–100)Backlinks
1,284
11.1%vs. prev. month
Organic clicks & impressions
Last 6 months (Google Search Console)
Total Leads
40
17.6%vs. prev. month
From organic searchWon
20
25.0%vs. prev. month
Closed to revenueLost
10
11.1%vs. prev. month
Said no / went coldGhosted
4
20.0%vs. prev. month
Never respondedConversion Rate
50.0%
6.2%vs. prev. month
Won ÷ leadsRevenue Won
$24,800
18.1%vs. prev. month
Revenue Left on the Table
$16,000
6.7%vs. prev. month
Est. value of lost + ghostedLead quality — organic search
What happened to the leads this channel produced
40total
- Won2050%
- Open615%
- Lost1025%
- Ghosted410%
Form Leads
30
15.4%vs. prev. month
Website & landing-page formsCall Leads
6
20.0%vs. prev. month
Inbound phone callsWeb Chat Leads
4
33.3%vs. prev. month
Chat-widget conversationsAppointments Booked
28
16.7%vs. prev. month
Show Rate
95.2%
3.5%vs. prev. month
Showed ÷ (showed + no-show)No-shows
1
50.0%vs. prev. month
Booked but didn't showCanceled
0
100.0%vs. prev. month
Appointment outcomes — organic search
Won / pending / lost / no-show / rescheduled / canceled
28total
- Booked — Won1864%
- Booked — Pending621%
- Booked — Lost27%
- No-show14%
- Rescheduled14%
- Canceled00%
Lead nurturing
Where this channel's active leads sit in the 21-day nurture sequence
Day 1–3
2
Day 4–7
2
Day 8–14
1
Day 15–21
1
6 leads currently in nurture
Top pages
Best-performing organic pages
| Page | Clicks | Avg. position |
|---|---|---|
| /botox-scottsdale | 1,240 | 3.2 |
| /morpheus8 | 864 | 5.1 |
| /lip-filler | 612 | 6.8 |
| /hydrafacial | 498 | 7.4 |
| /blog/botox-aftercare | 386 | 4.9 |
Keyword movers
Biggest ranking changes this month
| Keyword | Was | Now | Change |
|---|---|---|---|
| botox scottsdale | #6 | #3 | 3 |
| med spa scottsdale | #11 | #7 | 4 |
| morpheus8 near me | #9 | #5 | 4 |
| lip filler scottsdale | #8 | #12 | 4 |